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Chapter
6 Outline
Chapter Summary
This chapter reviewed theories that attempt to explain
the pattern of FDI between countries. This objective takes on added importance
in light of the expanding volume of FDI in the world economy. As we saw
early in the chapter, the volume of FDI has grown more rapidly than the
volume of world trade in recent years. We also noted that any theory seeking
to explain FDI must explain why firms go to the trouble of acquiring or
establishing operations abroad when the alternatives of exporting and
licensing are available.
We reviewed a number of theories that attempt to explain
horizontal and vertical FDI. With regard to horizontal FDI, it was argued
that the market imperfections and location-specific advantages approaches
might have the greatest explanatory power and therefore be most useful
for business practice. This is not to belittle the explanations for horizontal
FDI put forward by Vernon and Knickerbocker, since these theories also
have value in explaining the pattern of FDI in the world
economy. Still, both theories are weakened by their failure to explicitly
consider the factors that drive the choice among exporting, licensing,
and FDI. Finally, with regard to vertical FDI, it was argued that the
strategic behavior and market imperfections approaches both have a certain
amount of explanatory power.
This chapter made the following points:
- Foreign direct investment occurs when a firm invests
directly in facilities to produce a product in a foreign country. It
also occurs when a firm buys an existing enterprise in a foreign country.
- Horizontal FDI is FDI in the same industry abroad as
a firm operates at home. Vertical FDI is FDI in an industry abroad that
provides inputs into a firm's domestic operations.
- Any theory seeking to explain FDI must explain why firms
go to the trouble of acquiring or establishing operations abroad when
the alternatives of exporting and licensing are available.
- Several factors characterized FDI trends over the past
20 years; (1) there has been a rapid increase in the total volume of
FDI undertaken; (2) there has been some decline in the relative
importance of the United States as a source for FDI, while several other
countries, most notably Japan, have increased their share of total FDI
outflows; (3) an increasing share of FDI seems to be directed at the
developing nations of Asia and Eastern Europe, while the United States
has become a major recipient of FDI; and (4) there has been a notable
increase in the amount of FDI undertaken by firms based in developing
nations.
- High transportation costs and/or tariffs imposed on imports
help explain why many firms prefer horizontal FDI or licensing over
exporting.
- Impediments to the sale of know-how explain why firms
prefer horizontal FDI to licensing. These impediments arise when: (a)
a firm has valuable know-how that cannot be adequately protected by
a licensing contract, (b)
a firm needs tight control over a foreign entity to maximize its market
share and earnings in that country, and (c)
a firm's skills and know-how are not amenable to licensing.
- Knickerbocker's theory suggests that much FDI is explained
by imitative strategic behavior by rival firms in an oligopolistic
industry. However, this theory does not address the issue of whether
FDI is more efficient than exporting or licensing for expanding abroad.
- Vernon's product life-cycle theory suggests that firms
undertake FDI at particular stages in the life cycle of products they
have pioneered. However, Vernon's theory does not address the issue
of whether FDI is more efficient than exporting or licensing for expanding
abroad.
- Dunning has argued that location-specific advantages
are of considerable importance in explaining the nature and direction
of FDI. According to Dunning, firms undertake FDI to exploit resource
endowments or assets that are location-specific.
- Backward vertical FDI may be explained as an attempt
to create barriers to entry by gaining control over the source of material
inputs into the downstream stage of a production process. Forward vertical
FDI may be seen as an attempt to circumvent entry barriers and gain
access to a national market.
- The market imperfections approach suggests that vertical
FDI is a way of reducing a firm's exposure to the risks that arise from
investments in specialized assets.
- From a business perspective, the most useful theory is probably the
market imperfections approach, because it identifies how the relative
profit rates associated with horizontal FDI, exporting, and licensing
vary with circumstances.
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